Are You Missing Important Emails?
Or worse — are your clients missing YOUR emails? Here’s the fix.
What is Whitelisting?
Whitelisting means adding an email address to your list of trusted senders so it never gets caught in spam or promotions filters. When you whitelist someone’s email, you’re telling your email provider, “Yes, I want to see these messages in my inbox.”
For example, if you want to make sure you don’t miss a single update, you’ll need to manually add the sender’s email address to your contacts or safe-senders list.
Step-by-Step Whitelisting Guides
Choose your email service to ensure smooth delivery every time:
How to Whitelist an Email in Gmail
Open Gmail and log in to your account.
In the top right, click the gear icon and select “See all settings.”
Go to the Filters and Blocked Addresses tab.
Click “Create a new filter.”
In Gmail, whitelisting an email actually involves creating a filter.In the From field, type the email address you want to whitelist.
The "From" field is where you'll specify what's getting whitelisted. In Gmail, you can specify either a specific email address (e.g. [email protected]), or you can whitelist a whole domain by omitting everything before the at symbol (e.g. @domain.com).Click “Create filter.”
Check “Never send it to Spam.”
Click “Create filter” to finish.
How to Whitelist an Email in Yahoo!
Log into your Yahoo Mail account.
Click the gear icon (Settings) in the top right and choose “More Settings.”
Select Filters in the left-hand menu.
Click “Add new filters.”
Give your filter a name (e.g., “Whitelist”).
Under From, enter the email address you want to whitelist.
Choose Inbox as the folder to deliver the messages.
Click Save.
How to Whitelist an Email in Outlook
Log into your Outlook account.
Click the gear icon (Settings) and select “View all Outlook settings.”
Go to Mail > Junk Email.
Under Safe senders and domains, click “Add.”
Type the email address you want to whitelist.
Press Enter, then click Save at the bottom.
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